Sno Valley Center Center Library

Sno Valley Senior Center Library

The Long Tail: Why the Future of Business is Sell Less of More

By: Chris Anderson

"In the most important business book since The Tipping Point, Chris Anderson shows how the future of commerce and culture isn't in hits, the high-volume head of a traditional demand curve, but in what used to be regarded as misses - the endlessly long tail of that same curve."--BOOK JACKET.